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A €19 Brand24 alternative for founders who just want to reply
Brand24 is a real, mature social-listening suite — and it's priced like one. If what you actually want is to find the handful of threads worth replying to and get a disclosed draft, you're paying for a lot of dashboard you won't use. Here's the honest comparison, including where Brand24 is genuinely the better tool.
Brand24's real pricing
Brand24's cheapest plan, Individual, is $249/mo billed monthly, or $199/mo billed annually. It goes up from there — Team ($349/$299), Pro ($499/$399), Business ($699/$599), and Enterprise (from $1,499/mo, billed annually). ReplyWell's comparable tier, Starter, is €19/mo. (Paid checkout opens once our own engine clears its proof gate — right now Starter and Pro show a waitlist, not a charge; the Free tier is live today.)
| Tool | Entry price | Hacker News | Bluesky | X / Twitter | What you get | |
|---|---|---|---|---|---|---|
| ReplyWell | €19/mo¹ | Yes (paid) | Yes | Yes | Yes (paid) | A disclosed reply draft, ready to post |
| Brand24 Individual | $199/mo | Yes | — | — | Yes | Mentions dashboard + sentiment analytics |
¹ Starter tier; paid checkout opens soon (waitlist today). Free tier is €0, ≈15 drafts/mo from Hacker News + Bluesky, no card.
Where Brand24 wins
- Scale — built for agencies and brands watching thousands of mentions a day
- Analytics depth — sentiment scoring, share-of-voice, influencer scoring
- Broader source list — Facebook, Instagram, LinkedIn, TikTok, YouTube, Twitch, news, reviews and more, alongside Reddit and X
- Enterprise features — team seats, roles, dedicated support at the top tiers
Where ReplyWell wins
- Price — €19 vs. Brand24's $199 floor, for the one job most founders actually do
- Hacker News and Bluesky — not in Brand24's source list at all
- A drafted, disclosed reply, not just a mention in a dashboard
- You post it yourself — no auto-posting, ever
What we don't do
No sentiment dashboards, no share-of-voice charts, no coverage across Facebook, Instagram, LinkedIn, TikTok, YouTube, Twitch, or review sites, and no enterprise seats/roles. If you need to monitor brand sentiment at scale across a dozen platforms, Brand24 (or a tool like it) is the right buy — not ReplyWell. We're built for one narrower job: finding the threads worth answering and drafting the reply.
Free, no card, no bot posting for you — see the draft before you decide.